PT Swarna Prima Sedaya
A portfolio of strategic businesses in digital transaction solutions and information technology.
Cross-Border Reach
From Jakarta, our subsidiaries open cross-border shopping and digital services to Indonesian consumers and businesses.
A dotted world map marking Indonesia as the home base alongside the markets it reaches.
Track record
About Us
PT Swarna Prima Sedaya is a holding company managing businesses across strategic industries, in domestic and international markets alike. In more than four years we have brought products to market that Indonesian customers actually use — and our focus has not moved: build businesses that are fundamentally sound and stay relevant for the long run.
Transparent, accountable governance
Long-horizon portfolio strategy
Domestic and international reach
Business Sectors
We operate in connected strategic sectors, creating synergy and opportunity for long-term growth.
Technology that opens cross-border shopping to Indonesian consumers without requiring a credit card — designed to be inclusive, with every transaction verified.
Building digital platforms that remove real operational friction for Indonesian businesses and consumers, from digital commerce to customer service.
Five entities run both sectors
Bayarkilat, Tautyn, SnaplyDesk, Sajianmu, and ScleAnalytics — see each entity profile.
By the Numbers
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Years
A continuous operating track record
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Subsidiaries
Bayarkilat, Tautyn, SnaplyDesk, Sajianmu, ScleAnalytics
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Strategic Sectors
Digital transactions & information technology
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Digital Products
Every entity was born as a platform
Subsidiaries
Each entity stands on its own expertise and market, while sharing the same governance standards, infrastructure, and strategic direction.
Digital Transaction Solutions
PT Bayarkilat Apps Indonesia
A platform that makes international shopping possible without a credit card — opening access to digital and physical products from abroad for Indonesian consumers.
Digital Commerce
PT Tautyn Kreasi Indonesia
A digital product marketplace with automated payments and instant delivery — verified transactions for buyers and sellers alike.
Customer Service Technology
A unified customer support platform for Indonesian businesses — bringing website live chat, WhatsApp, Instagram, Messenger, Telegram, and email into one inbox.
Retail Technology
A cloud and offline point-of-sale app for Indonesian small businesses — recording sales, managing stock, and producing financial reports in one flow that keeps working when the connection drops.
sajianmu.idWebsite coming soon
Visual Analytics
A visual analytics platform that turns existing camera feeds into operational numbers — detecting, counting, and classifying objects, and estimating speed and direction. All processing runs on the device, so footage never has to leave the site.
Sustainability
We treat sustainability as part of decision quality — not a separate programme parked at the edge of an annual report.
Read our commitmentResource efficiency and a smaller operational footprint across every entity we manage.
Developing local talent, an equitable workplace, and real contribution to the surrounding community.
Reporting transparency, mature risk management, and full compliance with applicable regulation.
News & Releases
Official announcements on corporate decisions, leadership changes, and new service launches.
The Extraordinary General Meeting of Shareholders appointed a new leadership structure at the subsidiary operating in digital transaction solutions.
Appointment of the Board of Directors and Board of Commissioners for the next term at holding company level.
The launch of a platform that opens cross-border shopping to Indonesian consumers without requiring credit card ownership.
For interview requests or media material, please contact our corporate team.
Partnership Programme
We are open to partners who want to grow alongside the Swarna Prima Sedaya ecosystem — as technology providers, distribution channels, or institutional partners.
